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Article Marketing is the process of writing articles either yourself or by using a ghost writer. These articles are then submitted to article directories and hosted on blogs for others to read. This establishes you as an expert about your product or service and more importantly it build valuable back links to your website. These are not reciprocal links but one way links. The difference being that these type of links are given more value because there was no exchange between you and another site.

Writing article's can be one of the most effective ways to bring your site up in the rankings and can be completed in a very short period of time when you consider the amount of return for your time.

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